World of Beauty India International Trade Fair (WOBIITF) is South Asia’s famous and largest Beauty and Cosmetics Fair and is a major showcase for Beauty, Cosmetics & Personal Care, Wellness & Fitness products & trends, Fashion & Jewellery products, Packaging & Labelling solutions, and allied services. The three days fair scheduled to be held from December 05th to December 07th, 2023 in New Delhi India & the exhibition is organized by M/s Tachyon Events & Exhibitions (India) Private Limited with support of the Center/State ministries, apex trade bodies including Chamber of Commerce, councils, MSMEs, academies and corporate.

Tachyon Events & Exhibitions (India) Pvt. Ltd. (TEEIPL) is one of the premier emerging Indian Exhibition Companies which has successfully organized a number of exhibitions and trade shows in the B2B & B2C segment with a portfolio comprising of beauty, health, fashion & lifestyle related events in India and abroad since 2008.

WOBIITF caters to Beauty, Cosmetics & Personal Care, Wellness & Fitness products & trends, Fashion & Jewellery products, Packaging & Labeling solutions, and allied services., it would serve as an ideal platform for all Stakeholders – Manufacturers, Wholesalers, Retailers, Exporters, Cosmetologists, Dermatologists who form the basis of the beauty and cosmetics industry to showcase their products and interact with each other, find new markets, enhance sales cycle, increase market share and help in monitoring competitors. New and innovative equipment and accessories would also be launched in this show.


We source a wide network of buyers from sales channels looking to expand their product category. Whether you want to reach top retailers, ecommerce specialists or mass-market leaders, this is the right platform.


We build authentic connections with vetted suppliers. We broaden your horizons so you can push your sourcing capacity to the next level. You’ll only meet the suppliers you are looking for.


WORLDOFBEAUTYINDIA is the ideal trading, sharing and learning industry platform for both Asia and the world with its location advantages. Exhibition is set to be the premier event for cosmetics and beauty industry in India for both local and international companies from different parts of the world.


Exhibitors and visitors at WORLDOFBEAUTYINDIA exhibition are assured to grow business, launch new products and find new opportunities with an instant access to the dynamic and expanding Indian market.


WORLDOFBEAUTYINDIA showcases the latest developments of Beauty & Cosmetics industry in the world: trends, novelties, smart manufacturing, raw materials, formulations and packaging designs for its more than 20,000 expected professional visitors.


WORLDOFBEAUTYINDIA is organized in India, giving numerous opportunities to Cosmetics sector companies to reach different parts of the country and geographical areas. Every year, the cosmetics sector has a substantial growth in the world and this creates a necessity of reaching new markets or extending current market shares.

The Cosmetics Industry Scenario

The Indian beauty & Cosmetic market is one of the fastest growing market in the world. It was valued at around 15.38 billion in 2020. The Indian cosmetics and beauty products segment has been witnessing steady growth of late. It is primarily categorized into five major categories – body care, face care, hair care, hand care and color cosmetics. Indian beauty and personal care (BPC) industry is estimated to be worth USD 8 billion.

The cosmetics and personal care industry is one of the fastest growing consumer products sectors in India with a strong potential for foreign companies. The personal care and cosmetics sector in India has shown continued strong growth, with increasing shelf space in retail stores and boutiques in India, stocking cosmetics from around the world. Overall the market is moving towards premiumization, with premium segment growing at 6.3%.

The swift growth of the beauty business has not only impacted Indian firms to encourage competition in the space, but has also lured numerous international brands to the country. To give an instance, today, India has very few professional make-up lines that can cater to the wide range of salons and professional make-up artists across the country. This gives an opportunity to international professional make-up lines to penetrate into the market.

The Indian beauty and cosmetic industry has witnessed significant growth over the years, driven by various factors such as increasing disposable incomes, changing lifestyles, and a growing focus on personal grooming and appearance. Here are some insights into the Indian beauty and cosmetic industry, along with relevant data:

1. Market Size and Growth:
The Indian beauty and cosmetic industry was valued at approximately $15.38 billion in 2020. It is expected to grow at a CAGR (Compound Annual Growth Rate) of around 7.4% from 2021 to 2026. The market is fueled by rising consumer awareness, urbanization, and the influence of social media.

2. Consumer Segments:
The industry caters to various consumer segments, including women, men, and children.
– Increasingly, men’s grooming and beauty products have gained popularity, with a growing number of men investing in personal care items.
– The demand for natural and organic products has also witnessed a surge, driven by health-conscious consumers.

3. Product Categories:
– The Indian beauty and cosmetic industry covers a wide range of product categories, including skincare, haircare, color cosmetics, fragrances, and personal care products.
– Skincare products hold the largest market share, driven by factors like rising pollution levels, awareness about skin health, and a desire for a youthful appearance.
– Haircare products, such as shampoos, conditioners, and hair oils, also constitute a significant portion of the market.

4. Distribution Channels:
– Traditional brick-and-mortar retail stores continue to dominate the distribution landscape, including standalone beauty stores, supermarkets, and pharmacies.
– However, e-commerce platforms have witnessed tremendous growth in recent years, providing consumers with convenience, wider product choices, and attractive discounts.
– Online beauty retailers, along with social media platforms, have played a crucial role in promoting and selling beauty products.

5. Key Players:
– The Indian beauty and cosmetic industry consist of both international and domestic brands.
– Some of the prominent international brands include L’Oréal, Estée Lauder, Maybelline, and MAC, among others.
– Indian brands like Lakmé, Lotus Herbals, Forest Essentials, and Biotique have also gained popularity.
– Additionally, several direct-selling companies like Amway and Oriflame have a significant presence in the market.

6. Government Regulations:
– The Indian beauty and cosmetic industry is regulated by the Food Safety and Standards Authority of India (FSSAI) and the Drug Controller General of India (DCGI).
– These regulatory bodies ensure the safety and quality of cosmetic products, including the labeling requirements and the prohibition of certain ingredients.

It’s important to note that the above-mentioned data is based on available information up until September 2021, and the industry dynamics may have evolved since then.

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